Indian Mills, West Virginia

It is getting much more difficult to compete in the global marketplace that we all exist in. Whether you are building motorcycles or widgets, there is someone out there trying to produce them less expensively and faster than you. But the question is if they are producing a better item? For some consumers, it doesn’t matter, cheaper is better even if the part doesn’t last as long. It is strange and unfortunate, but cheaper has become the catchphrase and the word of choice for many consumers and companies. Yes, cheaper is better, but cheaper doesn’t necessarily work out for the best. So the object is to build a superior, high value part and to make it of high worth to your customers. The makers of the product do not determine what they makes’ worth; the customer does. What is the consumer prepared to pay for your item and how big of a demand for your product is there? There are different ways to increase your profit for your goods.

You can always increase the price and pass it off to the consumer. But there is a better way, a longer term method that can raise revenue and keep your company operating lean and efficient. It all starts with eliminating unnecessary waste in all parts of your company. Waste comes inlots of forms and it costs every business more money than they would care to confess. Waste is when workers are just standing around, but that doesn’t mean that there aren’t orders to be filled. It mightmerely mean that they are waiting for parts to be completed in the painting department or it could mean that they are waiting for parts from a vendor. These are process issues that can directly influence the end product and how many you can produce. When employees are sitting around, unused and waiting for the job to come to their work station, they are not producing. They are idle and are in effect merely wasting money and time. It is the same when you have machines being quiet. What is the point of having a expensive automatic machine if it is not in use for hours a day? Would it be more cost effective to do the process by hand, sell the robot and purchase a piece of equipment that will be more fruitful? What about the area that the equipment is filling, could another work spot be put there and more jobs actually be finished without the robot? You can’t say that you don’t want to get rid of equipment because you may need it. If you are not using it or it is outdated, then it is taking up space and not contributing to the development and profit of the company. It can be uncomfortable to admit that purchasing that robot was a bad idea, but if it doesn’t work and doesn’t assit build the business, then it is time to push on and find something that does. It is named adapting and moving forward.