Crittenden, Virginia

It is becoming much more difficult to compete in the worldwide marketplace that we all live in. Whether you are producing cars or widgets, there is someone out there trying to produce them cheaper and quicker than you. But the question is if they are making a better product? For some consumers, it doesn’t matter, cheaper is good enough even if the part doesn’t last as long. It is weird and unfortunate, but cheaper has become the motto and the word of choice for many buyers and businesses. Yes, less expensive is better, but cheaper doesn’t necessarily work out for the best. So the goal is to build a superior, high quality part and to make it of high value to your buyers. The builders of the items do not decide what they makes’ worth; the consumer does. What is the customer prepared to pay for your service and how much of a demand for your part is there? There are different ways to raise your revenue for your goods.

You can always increase the price and pass it off to the customer. But there is a better way, a more long term method that can raise revenue and keep your business operating lean and efficiently. It all starts with removing unnecessary waste in all areas of your company. Waste comes innumerous forms and it costs every organization more cash than they would care to confess. Waste is when employees are just standing around, but that doesn’t mean that there aren’t orders to be made. It might just mean that they are waiting for parts to be completed in the assembly department or it might mean that they are waiting for parts from a supplier. These are process problems that can directly affect the end product and the quantity that you can make. When workers are sitting around, inactive and waiting for the job to come to their work station, they are not useful. They are under used and are in effect just wasting cash and time. It is the same when you have machines standing unused. What is the point of having a costly mechanized machine if it is not being run for hours a day? Would it be more efficient to do the job by hand, sell the machine and buy a piece of equipment that will be more industrious? What about the space that the equipment is filling, could another work station be put there and more jobs actually be completed without the machine? You can’t say that you don’t want to do away with tools because you might want it. If you are not using it or it is obsolete, then it is taking up valuable space and not contributing to the development and profit of thebusiness. It can be uncomfortable to admit that buying that robot was a bad idea, but if it does not and doesn’t help build the business, then it is time to move forward and realize something that does. It is called adapting and pushing ahead.