Glen Rock, New Jersey

It is getting much harder to compete in the worldwide marketplace that we all exist in. Whether you are building hair dryers or widgets, there is someone out there trying to build them cheaper and faster than you. But the question is if they are making a better product? For some consumers, it doesn’t matter, cheaper is better even if the product doesn’t last as long. It is weird and unfortunate, but cheaper has become the motto and the word of choice for many people and businesses. Yes, cheaper is better, but cheaper doesn’t necessarily work out for the best. So the goal is to produce a first-rate, high quality item and to make it of high worth to your buyers. The makers of the parts do not establish what they makes’ worth; the buyer does. What is the buyer ready to pay for your product and how big of a demand for your item is there? There are different ways to boost your revenue for your goods.

You can always elevate the price and pass it off to the customer. But there is a better way, a longer term way that can increase profits and keep your business running lean and efficient. It all begins with eliminating unnecessary waste in all areas of your business. Waste comes in many forms and it costs every business more money than they would care to admit. Waste is when employees are just standing around, but that doesn’t mean that there aren’t orders to be made. It mightsimply mean that they are waiting for parts to be completed in the assembly department or it could mean that they are waiting for parts from a supplier. These are method problems that can directly influence the end product and how many you can make. When employees are sitting around, unused and waiting for the work to come to their work station, they are not productive. They are unused and are in essence merely wasting cash and time. It is the same when you have machines being quiet. What is the point of having a costly mechanized machine if it is not in use for hours a day? Would it be more efficient to do the job by hand, sell the robot and purchase a piece of equipment that will be more productive? What about the room that the equipment is filling, could another work spot be put there and more jobs actually be done without the machine? You can’t say that you don’t want to get rid of tools because you may want it. If you are not making use of it or it is old, then it is taking up space and not contributing to the growth and profit of theorganization. It can be tricky to admit that buying that machine was a bad idea, but if it doesn’t work and doesn’t help grow the business, then it is time to push on and discover something that does. It is called adapting and going forward.