W Friendship, Maryland

It is getting more and tougher to compete in the worldwide marketplace that we all dwell in. Whether you are making hair dryers or widgets, there is someone out there trying to make them cheaper and quicker than you. But the question is if they are producing a better item? For some buyers, it doesn’t matter, cheaper is good enough even if the item doesn’t last as long. It is bizarre and unfortunate, but cheaper has become the motto and the word of choice for many people and businesses. Yes, less expensive is better, but cheaper doesn’t always work out for the best. So the objective is to build a first-rate, high value part and to make it of high value to your customers. The builders of the items do not determine what they makes’ worth; the buyer does. What is the buyer ready to pay for your service and how big of a demand for your part is there? There are different ways to increase your revenue for your product.

You can always raise the price and pass it off to the consumer. But there is a better way, a longer term method that can boost revenue and keep your business operating lean and efficient. It all begins with eliminating unnecessary waste in all parts of your organization. Waste comes innumerous forms and it costs every business more revenue than they would care to admit. Waste is when employees are just standing around, but that does not mean that there aren’t orders to be filled. It mightsimply mean that they are waiting for parts to be finished in the assembly department or it might mean that they are waiting for product from a vendor. These are method issues that can directly have an effect on the end product and the speed at which you can make. When employees are hanging around, idle and waiting for the job to come to their area, they are not useful. They are unused and are in effect just wasting cash and time. It is the same when you have machines being unused. What is the point of having a expensive automatic machine if it is not being run for hours a day? Would it be more cost effective to do the job by hand, sell the robot and buy a piece of machinery that will be more fruitful? What about the area that the machine is filling, could another work station be put there and more labor actually be completed without the robot? You can’t say that you don’t want to get rid of parts because you might need it. If you are not using it or it is outdated, then it is taking up room and not contributing to the growth and profit of thebusiness. It can be tricky to admit that getting that machine was a bad idea, but if it doesn’t work and doesn’t assit grow the business, then it is time to move on and discover something that does. It is called adapting and moving forward.