Sylvan Springs, Alabama

It is becoming much more difficult to compete in the global marketplace that we all exist in. Whether you are making hair dryers or widgets, there is somebody out there trying to make them cheaper and quicker than you. But the question is if they are building a superior part? For some consumers, it doesn’t matter, cheaper is good enough even if the item doesn’t last as long. It is strange and unfortunate, but cheaper has become the catchphrase and the word of choice for many buyers and businesses. Yes, cheaper is better, but cheaper doesn’t necessarily work out for the best. So the goal is to build a superior, high quality product and to make it of high value to your customers. The producers of the items do not establish what they makes’ worth; the customer does. What is the customer prepared to pay for your item and how big of a demand for your part is there? There are different ways to boost your earnings for your product.

You can always raise the price and pass it off to the customer. But there is a better way, a longer term method that can increase earnings and keep your company running lean and efficient. It all starts with eliminating unnecessary waste in all areas of your organization. Waste comes in many forms and it costs every company more money than they would care to disclose. Waste is when workers are just standing around, but that doesn’t mean that there aren’t orders to be built. It might just mean that they are waiting for parts to be finished in the painting department or it might mean that they are waiting for parts from a supplier. These are procedure concerns that can directly have an effect on the end product and how many you can produce. When employees are loafing around, inactive and waiting for the job to come to their work station, they are not productive. They are unused and are in effect merely wasting money and time. It is the same when you have machines sitting idle. What is the point of having a fancy automated machine if it is not in use for hours a day? Would it be more cost effective to do the job by hand, sell the robot and buy a piece of equipment that will be more productive? What about the room that the machine is filling, could another work area be put there and more labor actually be done without the robot? You can’t say that you don’t want to do away with tools because you might need it. If you are not utilizing it or it is old, then it is taking up valuable space and not contributing to the growth and profit of thebusiness. It can be hard to admit that buying that machine was a bad idea, but if it doesn’t work and doesn’t assit build the company, then it is time to move forward and discover something that does. It is called adapting and pushing forward.